Creating and Developing a Tech Startup, week (1-6) All Quiz Answers with Assignments.

 Creating and Developing a Tech Startup




  • Presentation of the lab and the research team.
  • Overall presentation of the technology and the potential uses of this technology.

Instructions: Reply with more than 300 words in the box below.

Technology can be the knowledge of techniques, processes, and the like, or it can be embedded in machines to allow for operation without detailed knowledge of their workings. Systems (e.g. machines) applying technology by taking an input, changing it according to the system's use, and then producing an outcome are referred to as technology systems or technological systems.

Developments in historic times, including the printing press, the telephone, and the Internet, have lessened physical barriers to communication and allowed humans to interact freely on a global scale.

Technology has many effects. It has helped develop more advanced economies (including today's global economy) and has allowed the rise of a leisure class. Many technological processes produce unwanted by-products known as pollution and deplete natural resources to the detriment of Earth's environment. Innovations have always influenced the values of a society and raised new questions in the ethics of technology. Examples include the rise of the notion of efficiency in terms of human productivity, and the challenges of bioethics.



  • Please summarize the business opportunity in one sentence. Which new products and/or services do you plan to launch? What are the main components of this new offering? How many potential customers are there? What is their need? To what extent are the needs of these potential customers insufficiently met by current offerings? How is the market segmented? What is its size, in volume and value? What is the expected growth in the targeted segments in your country and abroad?

Instructions: Reply with more than 300 words in the box below and upload a screenshot (JPEG, PNG, PDF) of your evaluation grid "and market new offer".

  1. Give existing customers an exclusive preview. Your key existing customers are the most likely to buy your new offer, so make them feel valued. Arrange one-to-one meetings to tell them about your new development and ask for their valued feedback in advance of the main launch.
  2. Get your customers to spread the word. Word-of-mouth marketing is the most effective form of advertising, so get your customers to work for you. Offer them a reward, such as a discount on their own order, for introducing a new contact to the new product or service.
  3. Get customers through the door. Use established products or services as door-openers. Give away taster sessions, free samples or discount vouchers when you make a sale of an existing product.
  4. Use special offers. Offer a special introductory price or a two-for-one deal. Always check your margins and be clear about the duration of the offer before you announce a promotional price; do not leave yourself committed to a loss-maker.
  5. Stress the benefits. Create point-of-sale material that lists the benefits of the new offer. If applicable, put a sign up outside the premises, and update your website with a banner that promotes the new offer on the home page.



What are the main offers directly competing with our product and/or service? Which offer is the current market reference (benchmark)? Beyond the products and services themselves, which are the direct competitors (turnover, number of employees...)? What is your competitive advantage? For what reasons are the targeted customers more likely to buy your products/services? Will you be competitive in terms of sales price or will you differentiate in terms of quality, performance, style, delivery time or other features that will make your offer perceived as being unique? Are there barriers to entry in the sector (regulation...)? How much do you depend on suppliers and/or on potential distributors? What is the market you can really address?

Instructions: Reply with more than 300 words in the box below and upload a screenshot (JPEG, PNG, PDF) of your evaluation grid "and market new offer".

With this strategy, the objective is to become the lowest-cost producer in the industry. The traditional method to achieve this objective is to produce on a large scale which enables the business to exploit economies of scale. In the differentiation focus strategy, a business aims to differentiate within just one or a small number of target market segments. The special customer needs of the segment mean that there are opportunities to provide products that are clearly different from competitors who may be targeting a broader group of customers.

This strategy involves selecting one or more criteria used by buyers in a market - and then positioning the business uniquely to meet those criteria. This strategy is usually associated with charging a premium price for the product - often to reflect the higher production costs and extra value-added features provided for the consumer.



What is the potential turnover, gross profit and earnings before interest, tax, depreciation and amortization (EBITDA)? How may the costs and margins change over time? What are the main risk factors that may affect your results? What is the breakeven point, in terms of volume (number of orders) and in terms of value (required turnover)? How is this breakeven point depending on the evolution of your fixed costs and of your contribution margin? Given the capital required to launch this project, what is the financial return and what is the payback period of this investment? What is the financial value of such business? On what basis are comparable companies currently valued?

Instructions: Reply with more than 300 words in the box below and upload a screenshot (JPEG, PNG, PDF) of your evaluation grid "and market new offer".

Provides easy access to statistical data. Data is downloadable in Excel and CSV, and shapefiles when multiple geographies are covered. Sources include: Bombay Stock Exchange, British Bankers' Association, Chicago Board Options, Exchange, China Data Center, D&B (Dun & Bradstreet), Dave Leip's Atlas of US Presidential Elections, Defense Manpower Data Center, Deutsche Börse Group, Dow Jones, Easy Analytic Software Inc. (EASI), Eurostat, FTSE Group, HSI Services Limited (Hong Kong), International Monetary Fund, London Bullion Market Association , London Platinum & Palladium Market, NASDAQ OMX Group, National Bureau of Economic Research, Nikkei, Organisation for Economic Co-operation and Development, Shanghai Stock Exchange, Standard & Poor's, World Bank, World Resource Institute, Xignite, and many US Federal agencies



Which team will be concretely in charge of developing the project? What are the different profiles required? Are the required technical profiles (R&D + production), commercial profiles (marketing + sales) and administrative and financial profiles compatible with the skills of the current team? What is the capacity (skills and availability) of the current management to pilot the launch of this project? What is the overall workload? Is it compatible with your current resources? What is the required schedule to develop this project and what are the key steps? Finally, is this project consistent with the company's corporate culture?

Instructions: Reply with more than 300 words in the box below and upload a screenshot (JPEG, PNG, PDF) of your evaluation grid "and market new offer".

It’s necessary to point out here, at the very beginning of this text, that every manager has some role relating to human resource management. Just because we do not have the title of HR manager doesn’t mean we won’t perform all or at least some of the HRM tasks. For example, most managers deal with compensation, motivation, and retention of employees—making these aspects not only part of HRM but also part of management. As a result, this book is equally important to someone who wants to be an HR manager and to someone who will manage a business.



What is the nature of the proposed innovation, what is the value created and the economic potential of this innovation? What are the steps required to develop and market the offer? What are the hurdles and the risks associated with this innovation? What is the relevance of the business model? What is your opinion on the viability of such a project and what is your recommendation in terms of potential investment? What recommendations can be made to the holder(s) of this project?

Instructions: Reply with more than 300 words in the box below and upload a screenshot (JPEG, PNG, PDF) of your evaluation grid "and market new offer".

Foliar analysis can be a useful tool for assessing plant nutrient status only if adequate procedures are available for making diagnoses from analytical data. Because of the dynamic nature of foliar composition, which is strongly influenced by aging processes as well as interactions affecting nutrient uptake and distribution, foliar diagnosis can become a complex exercise.

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